Vya Marketing Blog | marketing ideas (2)

Get Smart! – 5 Information-Packed Themes for September QR Code Campaigns

Aug 02, 2012

With the start of fall in September, the summer heat is finally winding down (we hope!). From Labor Day gatherings to the 2012 NFL season kickoff, changing leaves and fall outdoor projects, the beginning of fall provides many themes for creative QR code campaign ideas.

Hello, Great Outdoors! – 5 Creative Themes for August QR Code Campaigns

Jul 10, 2012

While the dog days of summer are winding down, August is host to cookouts, outdoor entertainment, and back to school preparations alike. As much time as you’ll be spending outdoors, however, checking your air conditioning units and reducing cooling costs should also be a priority.

QR Code Adoption & Use in the Financial Services Industry

Jun 26, 2012

According to Forrester Research, over $200 billion in payments will be collected via mobile devices by 2015. Given the expediency of QR codes as a personalized channel to online payment portals, it’s not surprising that QR codes have seen progressive adoption in the financial services industry. Below, we summarize QR code usage statistics and the most creative and effective uses of QR codes in the financial services industry today.

Let the Games Begin! – 5 Creative Themes for July QR Code Campaigns

Jun 05, 2012

July heralds summer excitement in full force with fireworks, the start of the London 2012 Olympics and the kickoff of the World Choir Games, which will be hosted locally in Cincinnati. And with long days full of sunshine, July is a perfect month for ongoing gardening and home improvement and repair projects.

QR Codes and the Building Products Industry

May 30, 2012

Whether your focus is B2B or B2C marketing, manufacturers in the building products industry can benefit from integrating QR codes into their multi-channel marketing promotions strategies.

Make a Splash with Our June QR Campaign Ideas

May 01, 2012

June is host to the first day of summer and carries the official designation of Great Outdoors Month. Customers look forward to Father’s Day and outdoor sporting events, including the US Open and the beginning of the Wimbledon. June is also a perfect month to tackle summer home, landscaping, and gardening projects.

7 Creative Themes for May QR Code Campaigns

Apr 03, 2012

May is host to a number of events that customers look forward to, including Mother’s Day, the Indy 500 and Memorial Day, marking the unofficial beginning of summer and the outdoor season. May is also host to graduations and National Teacher Day.

Beyond the Fish Bowl – How to Integrate QR Codes into Your Trade Show Promotions Strategy

Mar 13, 2012

QR codes are an ideal marketing technology for trade shows and an easy way for attendees to access online resources while they are away from their computers. Even though you’re working with a relatively targeted and focused audience on the tradeshow floor, it’s still important to provide a compelling reason for prospects to scan QR codes, for example, by providing information or offering an incentive for discounted products or services. Below are some of our ideas for creative uses of QR codes at trade shows.

Your Playbook for Creative April QR Campaign Ideas

Mar 01, 2012

April marks the celebration of Easter, the opening day of Major League Baseball, Tax Day and hopefully the last frost heralding the beginning of garden season for the Northern and Central Midwest regions.

Spring Cleaning & Greening: Creative March QR Campaign Ideas

Feb 02, 2012

If March has a color, it would be green. In its (hopefully) verdant splendor, March ushers in the beginning of spring and is also host to St. Patrick’s Day and Earth Day, providing several seasonal themes you can incorporate into creative QR campaigns. Continuing our monthly blog series providing QR campaign ideas, here’s the March line-up.

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