Our Guest: John Stefek
Company: Enterprise Bank and Trust
Website: enterprisebank.com
Podcast Transcript: Applying Data Lessons Learned from B2C Experiences to the B2B World
Jan 11, 2023
Tags: marketing leadership, B2B, bank marketing compliance, corporate culture, marketing operations, financial services marketing, sales and marketing alignment, Bank Marketing Today by Vya, sales enablement, podcast, marketing data analytics, data-driven marketing, marketing portal, commercial bank marketing
Podcast Transcript: How to Find the Balance Between Marketing's In-house Talent & External Agencies
Dec 08, 2022
Tags: branding, marketing leadership, corporate culture, local marketing, marketing operations, marketing talent, financial services marketing, community sponsorship, Bank Marketing Today by Vya, podcast, data-driven marketing, in-house vs external marketing agency, commercial bank marketing
