Podcast Transcript: Leveraging AI and Machine Learning to Augment Bank Marketing

Oct 15, 2024

 

Our Guest: Avi Patel

Company: Fulton Bank

Website: www.fultonbank.com

Subscribe to Avi Patel's YouTube channel: www.youtube.com/@AviPatel68

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Tags: branding, digital marketing, buy-in, marketing leadership, brand consistency, financial services marketing, sales and marketing alignment, banking customer experience, Bank Marketing Today by Vya, podcast, marketing data, social responsibility

Podcast Transcript: Storytelling for Social Good

Jun 20, 2022

 

Our Guest: Corey Dall

Company: First Bank

Website: localfirstbank.com

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Tags: branding, marketing leadership, corporate culture, collaboration, brand consistency, financial services marketing, Bank Marketing Today by Vya, podcast, marketing data analytics, data-driven marketing, social responsibility, philanthropy

Podcast Transcript: How to Build a Brand Internally & Why All Great Brands are Operational

Apr 11, 2022

 

Our Guest: Erin Pryor

Company: First Horizon Bank

Website: first horizon.com

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Tags: branding, digital marketing, buy-in, marketing leadership, brand consistency, financial services marketing, sales and marketing alignment, banking customer experience, Bank Marketing Today by Vya, podcast, marketing data, social responsibility

Podcast Transcript: Marketing is the Heart of the Matter

Nov 17, 2021

 

Our Guest: Mark Pedrotti, SVP, Director of Marketing

Company: Berkshire Bank

Website: berkshirebank.com

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Tags: branding, digital marketing, financial services marketing, Bank Marketing Today by Vya, podcast, marketing data, social responsibility

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