Franchisors: Emerge a Better, More Efficient Marketing Organization Post-Pandemic

Aug 28, 2020

Even though 2020 may feel like the year of “going nowhere,” the truth is, many organizations are moving in new directions with speeds and efficiencies never seen before. The question for many is whether the crisis-driven changes they are making are temporary, or will they last as companies emerge from the challenges brought on by the pandemic?

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Tags: marketing process optimization, local marketing, marketing operations, franchise, streamline marketing, distributed marketing, franchise local marketing, flexible marketing

Streamlined Marketing: Tips for Templating Success

Jun 05, 2020

These days, flexibility is a powerful tool for maintaining balance and navigating uncertainties. This applies especially to marketers who may be managing campaigns across multi-location businesses, facing dynamic local market conditions.

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Tags: brand consistency, local marketing, streamline marketing, distributed marketing, flexible marketing

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