Creative Multichannel Marketing Campaign Ideas for February

Jan 03, 2013

Because they target customers across multiple channels, multichannel marketing campaigns are an effective strategy to breakthrough advertising clutter and capture customer and prospect interest. Multichannel campaigns can also help to generate measureable results through integration with technologies such as PURLs and QR codes. As we move into the New Year, here are some creative ideas to help you get a head start on planning your February multichannel campaigns.

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Tags: marketing ideas, PURLs, manufacturing, Automotive, financial services, QR Codes, insurance, marketing campaign, Building Products

New Year, New Series! Multichannel Marketing Campaign Ideas for January

Dec 04, 2012

Here at DocuStar, we have extensive experience helping client marketing teams execute highly targeted marketing campaigns through the integration of digital marketing technology and variable data printing. To help share best practices in multichannel campaign management, we are pleased to announce a new monthly blog series providing multichannel campaign ideas. As the New Year approaches, here are some creative ideas for crafting your own multichannel campaigns this January.

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Tags: marketing ideas, PURLs, Automotive, financial services, QR Codes, insurance, marketing campaign, Building Products, personalization

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