Traditional Sales Techniques are Obsolete

Feb 25, 2014

In a world where people spend most of their day (including their spare time) using their cell phones and computers, companies have to use different techniques to reach their target market. It’s not about going door-to-door or making 50 calls a day anymore.

Cold calling is outdated. Social media websites have changed the landscape of sales and are becoming a quick replacement for connecting over the phone. Communication via email and social media channels like LinkedIn, Facebook and Twitter (which have millions of user available to connect with) make it easier to reach out to customers. Instead of making multiple calls in one day, it’s much more common for a company to send a message to a company they consider a prospect.

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Tags: facebook, google, Twitter, sales, LinkedIn, marketing, social media, WebEx, customers, internet, pinterest, Google Hangouts, connecting, digital, Dropbox

September 2013 Monthly Marketing News Snapshot

Sep 25, 2013

Stay better informed as a marketing professional with this monthly series highlighting the latest developments in all things marketing. Get caught up with the September Marketing News Snapshot.

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Tags: digital marketing, marketing news, facebook, online advertising, social media, trends, cross-channel, pinterest

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