How to Manage Color Consistency Across Printed Marketing Materials

Apr 30, 2019

Most marketers would agree, color is a vital component of everything they do. Color can be used to represent essential attributes of your brand, express key messages or tap into emotional and psychological impulses, as this infographic by The Logo Company colorfully illustrates.

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Tags: Variable Data Printing, print, print best practices, compliant marketing materials, Color Printed Marketing Materials

Maximize your print budget with these top tips

May 28, 2015

Printing your marketing materials can seem like a simple task. But if you’ve ever managed a print process, you know there’s more to it than meets the eye.

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Tags: printing, marketing resource management, Print budgets, print best practices, print tips

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