Stay ahead of the curve with streamlined marketing operations

Sep 10, 2015

We all know that feeling when an executive stops by our office or forwards an email about the latest and greatest marketing technology, trend or tool. I don’t know about you, but it usually stops me in my tracks.

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Tags: marketing resource management, marketing operations, dealers, Vya, franchise, agents

Getting the Most From Your Co-Op Funds Investment

Sep 17, 2014

Who doesn’t want to spend money wisely? When it comes to using co-op or market development funds (MDF), effective fund management at the local level is the key to success.

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Tags: co-op marketing, manufacturing marketing, distributors, distributed sales, insurance, co-op funds, market distribution funds, dealers, MDF funds, channel partners, financial services marketing

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