How to Help Franchisees Up the Quality Quotient of Their Local Marketing

Jun 15, 2017

Experts estimate today’s US consumer is exposed to as many as 10,000 brand messages a day. More than ever, marketers need to deliver relevant messages, through multiple channels, with enough frequency to gain recognition and engagement. Every consumer touchpoint counts. Which means the quality of marketing campaigns is critical to breaking through the noise.

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Tags: marketing resource management, local marketing, franchise, franchise local marketing, ad systems

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